Press releases
GfK’s media research awarded further contracts in the Netherlands
February 02, 2012 - Nuremberg. Intomart GfK has extended its con-tract for radio audience measurement in the Netherlands from Jan-uary 2012 for another four years. The company has also been re-cording national internet audiences since January, which will con-tinue for the next three years.
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GfK achieved sales increase of 6.2% in 2011 based on preliminary figures
January 31, 2012 - Nuremberg. In financial year 2011, the GfK Group achieved an increase in sales and income. Based on the preliminary figures, sales were up by 6.2% to around EUR 1,374 million in financial year 2011. Adjusted operating income rose 1.8% to approximately EUR 188 million, with a margin of 13.7%.
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Successful start to the year in Germany
January 26, 2012 - Nuremberg. Optimism among German con-sumers increased at the beginning of the year. Economic expecta-tions and willingness to buy both increased markedly and income expectations remained stable at a high level. Following a revised value of 5.7 points for January 2012, the overall indicator is fore-casting a value of 5.9 points for February.
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Young people in Berlin, families with children in Baden-Wuerttemberg and senior citizens in Saarland
January 17, 2012 - Nuremberg. In the federal state of Berlin, the proportion of singles as well as that of young people is the highest in Germany. Baden-Württemberg has the greatest number of families with children. The highest share of top earners is found in Bavaria, and Saarland has the 1-2 family houses in percentage terms. These are the findings of the latest GfK Demographics study for Germany.
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American optimism prevails
December 29, 2011 - Nuremberg. Despite continuing high unem-ployment and a persistently challenging economy, a majority of Americans say they are optimistic about 2012 both in terms of the country as a whole (62%) as well as for themselves and their fam-ilies (78%), the latest AP-GfK Poll reveals, a national survey con-ducted December 8-12.
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Who do Germans trust?
December 21, 2011 - Nuremberg, Warsaw, December 21, 2011 – The GfK Verein investigated the following question relating to trust in 25 countries: which business areas and institutions are trusted by the population? Germans have faith in trade professions, while trust in banks and insurers is very low. Overall, the police, the military and the judiciary system ranked highest and politics came at the bottom of the list.
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Stable consumer climate at year-end in Germany
December 20, 2011 - Nuremberg. A varied picture emerges for consumer sentiment in Germany at the end of 2011. While income and economic expectations both improved, willingness to buy dropped significantly. Following a value of 5.6 points in December, the overall indicator is also forecasting a value of 5.6 points for January.
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Consumer potential in Germany stagnates in 2012
December 13, 2011 - Nuremberg. In 2012, Germans will nominally have approximately EUR 400 per capita more at their disposal than in 2011. This is one of the findings of the “GfK Purchasing Power Germany 2012” study carried out by GfK GeoMarketing. However, this increase will be offset almost entirely by higher prices. There is significant regional variation in consumers’ purchasing potential. The city-state Hamburg has overtaken Bavaria as the state with the highest purchasing power.
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GfK acquires Knowledge Networks
December 09, 2011 - Nuremberg. GfK will be acquiring 100% ownership of Knowledge Networks Inc., a leading provider of dig-ital research solutions in the US. Through the acquisition, GfK demonstrates its commitment to drive growth, in the US and glo-bally, by providing the highest quality research solutions, tailored to the new realities of the digital age.
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European finance policy: criticism of crisis management dominates
December 08, 2011 - Nuremberg, Warsaw. Despite the crisis, private investors in Europe still believe in their currency. The majority believe in the continued existence of the euro. This confidence is only crumbling in the crisis countries of Portugal and Greece. These are insights gained from an international supplementary survey carried out in ten European countries as part of the GfK Investment Barometer, which the GfK Verein regularly conducts in collaboration with the Wall Street Journal Europe. It has emerged that private individuals are critical of their government’s handling of the financial crisis. Only a minority consider the crisis management to have been good or very good.
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